Many people start off businesses without conducting any market research and its rampant amongst young people. This could also be classified as overconfidence, but it’s such a large issue that it needs its own segment.
Your first step towards a successful mission is to be completely aware of what your actual comfort zone is. Don’t worry, we all have one. Some of us even have plenty of comfort zones. You need to detect the one you want to escape so badly. It can either be your workplace, your partner or the city you live in. You must know the exact reason why you have developed your comfort zone in the first place. Then, it comes the hardest part.
Dear Entrepreneur, Don’t jump into a business venture just because of friendship! It’s incredibly easy to get involved for the wrong reasons. John D. Rockefeller has a great quote: “A friendship founded on business is better than a business founded on friendship.” Handling business and friendship is extremely complex — it demands mature individuals to make it work.
People are lazy when they don’t prioritize what they are doing. They procrastinate, do other things they are more interested in, and only come back to the task when it becomes urgent, or they finally see a need to get it done. My friend only saw law studies as his priority early on, but after realizing the need for stellar grades, began placing his other subjects as top priority. Everything he did was geared towards fulfilling his dream.
Life does not get better on its own. Most of us sit back in our chairs, turn on the TV, and grab ourselves a drink in complete bliss. Yes, stuff is happening. Yes, life is not perfect. Yes Buhari is not performing. But yet we can still sit back and relax because we believe, deep down inside, that somehow, somewhere, things will get better on their own.